Brand design for tūhura Otago museum's 2024 matariki exhibit

Created a full brand book including guidelines for logo use, typography, colour and illustration for Tūhura Otago Museum’s 2024 Matariki Exhibition titled “Waka Whetū.” Followed brief and feedback from representatives at the museum to create a brand with focus on te reo and te ao Māori accuracy and cultural sensitivity, as well as educational accuracy regarding the night sky. Provided design advice and support across brand, film and exhibit interactive design teams to ensure proper application of brand.
Student client group project at Otago Polytechnic.
Applications & Coverage
Brand Guide
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